One price for the whole platform. £15/month.

Everything you need to run bookings — for one price. Add WhatsApp, Card Protection, extra staff, and marketing only if you want them.

Launch offer — lifetime price for founding members

Rexabook

One base price. Everything you need to run bookings — no upsell ladder.

£15 /month £20

£3.50/week · billed monthly · first user included

The launch offer is lifetime-locked for founding members. When the list price moves to £20, your price stays at £15 forever.

Everything included
  • Public booking page with calendar
  • WhatsApp confirmations + 2-hour reminders
  • AI WhatsApp Receptionist — answers questions, books appointments
  • AI service import — snap a photo or paste a Booksy URL
  • Unlimited services + service catalogue
  • Owner dashboard (web + responsive mobile)
  • Client list with CSV import
  • Working hours, time off, holiday handling
  • Profile page — photos, FAQ, social links, Google Reviews
  • Intake forms
  • Service Variants (per-staff price + duration overrides)
  • Google Calendar two-way sync
  • Loyalty stamp card + recurring appointments
  • Mobile / travel features — Home Base + Travel Areas
  • Blocked dates, promotional banners, TikTok / Instagram embeds
  • Multi-staff scheduling — activates when team members are added
Start free trial

30 days free · no card required

Add-ons

Bolt-on what you actually need

Additional team member

£7.50 £10/user/month

Each staff member beyond the account owner.

  • Activates multi-staff scheduling + parallel bookings
  • Per-staff Service Variants (price + duration overrides)
  • Individual staff portal logins
  • Per-staff intake forms

WhatsApp messaging + HotSlot

Price TBC — locked after launch trial

WhatsApp confirmations, reminders, cancellation flows + HotSlot broadcasts to refill cancellations. Sold per user / per staff member.

  • Booking confirmations + 2-hour reminders on WhatsApp (98% open rate)
  • Customer CANCEL flow on WhatsApp
  • HotSlot — auto-fill cancellations from a waitlist
  • Email confirmations + reminders are already included in the base

Where the money goes

Meta charges Rexabook ~1.3p per booking confirmation (Cloud API direct, no markup). We pass the Meta cost close to wholesale and earn margin on platform value, not on the messages themselves.

Price locked after one week of live trial data — usage patterns will set a fair number, not a guess.

Card Protection

£10 /store/month

Card-on-file + cancellation policy enforcement + automated no-show charging. Flat fee — not per staff.

  • Stripe card capture at booking time
  • Cancellation policy enforcement with customer consent capture
  • Automated no-show charging — your fee, your policy
  • Pay-in-full and deposits use standard Stripe rates

Where the money goes

£2 Stripe Connect platform fee + ~£3 Stripe processing on no-show charges + ~£5 Rexabook margin = £10 total. Worked example: 6 no-shows × £17 = £102/mo recovered — pays itself back roughly 10×. Zero commission applies only to no-show charges.

Marketing pack

£25 /pack

Approximately 200 marketing-category WhatsApp messages per pack. One-time purchase, not a subscription.

  • Buy when you want to run a campaign (lapsed-client reactivation, loyalty, seasonal promos)
  • Messages sit in your balance until used
  • No monthly metering, no overage, no surprise bills
  • Bought and used like a phone top-up

Where the money goes

Marketing-category WhatsApp messages cost Meta 4× more than utility messages (£0.0635/msg vs £0.013/msg) — these need their own cost model, which is why marketing is pack-based.

Pack size refines after the launch trial confirms marketing-rate costs.

What does this actually cost?

Pricing at launch-offer rates. WhatsApp figures are illustrative pending the launch trial — based on £15/staff/month as a working assumption.

Trader profile Monthly cost What it includes
Sole trader, base only (email + push) £15/mo Full platform with AI Receptionist included. Email confirmations only — no WhatsApp.
Sole trader + Card Protection £25/mo As above + automated no-show charging. ~£50–100/mo recovered no-show revenue.
Sole trader + WhatsApp + Card ~£40/mo Full stack for a sole trader. 98% open-rate confirmations + HotSlot + no-show recovery.
3-staff shop — full stack ~£85/mo £15 base + £15 (2 staff) + £45 (3 WhatsApp seats) + £10 Card Protection. Recovers ~£500+/mo via HotSlot + no-show recovery.
5-chair busy salon ~£140/mo Full stack + occasional marketing packs. ROI scales with bookings.

At every trader profile, Rexabook is either cheaper than Booksy and Fresha outright, or competitive on price while offering features (WhatsApp + HotSlot + AI Receptionist) competitors don't ship at any price.

Why a daily signup limit?

We cap free trial signups at 50 per UTC day so every new business gets proper onboarding support — not a manufactured-scarcity tactic. If today's cap is reached, you can join the waitlist (we'll email you a direct signup link at 9am UTC the next day) or skip the queue with a £6 first month.

Frequently asked questions

Is there really a free trial?
Yes — 30 days, completely free, no card required. Use every base feature with no limits during the trial.
Why one price instead of a tier ladder?
Tier ladders force you to predict which features you'll need before you've used the system. We'd rather give every trader the full platform at one price and let you bolt on the few things that have real third-party costs (WhatsApp messages, Stripe card capture) only if you want them.
What is the launch offer and how long does it last?
The list price is £20/month. Founding members lock in £15/month forever — when we raise the list price, your price stays at £15. There's no end date on the offer for you personally; we close the offer to new signups when the customer base hits stability.
Why is WhatsApp messaging priced as TBC?
WhatsApp pricing depends on real per-booking message volume + how often messages land inside the free 24-hour service window. We have a live trader trial running and will lock the WhatsApp add-on price after one week of real data — rather than guessing high and overcharging or guessing low and reverse-charging.
Why a daily signup limit?
We cap free trial signups at 50 per UTC day so every new business gets proper onboarding support. If today's cap is reached, you can join the waitlist (we'll email you a direct signup link at 9am UTC the next day) or skip the queue with a £6 first month.
Do my clients need to download an app?
No. Your clients book through a simple web link and receive confirmations and reminders on WhatsApp — the app they already use every day.
Can I import my clients from Booksy or Fresha?
Yes. Export a CSV from your current system and upload it to Rexabook. We'll auto-detect the format and import your client list in seconds. You can also paste a Booksy URL and we'll AI-import your service catalogue too.
What happens after my trial ends?
You'll be prompted to subscribe. If you don't, your booking page pauses — no charges, no data deleted. Pick it back up whenever you're ready and everything comes back.
Is there a contract or minimum term?
No. Rexabook is pay-as-you-go with no contracts and no minimum term. Cancel anytime from your dashboard — it takes 10 seconds.
Can I turn add-ons on and off?
Yes. Each add-on is a toggle in your billing settings — turn it on when you want it, off when you don't. Card Protection and WhatsApp prorate to your monthly cycle. Marketing packs are one-time purchases and sit in your message balance until used.

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